Dubai, UAE, Jan. 20, 2025 — CoinW, a leading global cryptocurrency exchange prioritizing security and innovation, has formed a significant partnership with LALIGA, Spain’s premier football league and a globally recognized sporting institution. This collaboration marks CoinW’s entry into the international sports arena as LALIGA’s Official Regional Crypto Exchange, uniting the passion of football with the potential of blockchain technology.

A Football Legacy of Excellence

LALIGA, officially known as LALIGA EA Sports, is a prominent force in global football. Founded in 1929, it has showcased legendary players like Lionel Messi and Cristiano Ronaldo. Its clubs have consistently dominated European competitions, holding the most UEFA Champions League and Europa League titles.

LALIGA continues to attract fans worldwide with its exceptional players, including Robert Lewandowski, Lamine Yamal, and Kylian Mbappé. Its global reach and rich history make it an ideal partner for CoinW as they collaborate to enhance fan engagement and introduce innovative Web3 experiences.

Innovation and Passion Converge

This partnership represents a significant advancement in connecting sports and cryptocurrency. “CoinW is committed to a future where blockchain and sports converge, providing immersive experiences for fans globally,” stated Nassar Achkar, CoinW’s Chief Strategy Officer. “LALIGA embodies excellence, innovation, and perseverance—values mirroring our mission to democratize cryptocurrency. This collaboration is a testament to the potential of crypto and football.” LALIGA has consistently embraced technological advancements, utilizing AI, VR, and machine learning. Now, the league is adopting cryptocurrency and blockchain as the next stage of innovation.

“Innovation is central to LALIGA’s approach,” said Sergi Torrents, LALIGA’s Managing Director in Greater China. “This partnership with CoinW reflects our dedication to forward-thinking strategies and engaging fans meaningfully. Blockchain and crypto are transforming industries, and we’re eager to explore their potential with CoinW.”

Football and crypto fans can anticipate:

• Interactive fan engagement initiatives
• Exclusive rewards and giveaways
• Educational blockchain campaigns
• Immersive football-themed events throughout the year

These year-long activities will showcase the LALIGA and CoinW partnership, providing fans innovative ways to interact with the sport while exploring cryptocurrency.

A Transformative Partnership

The CoinW and LALIGA alliance aims to redefine fan experiences and advance blockchain technology in sports. Together, they aspire to inspire global audiences to embrace the future of finance and technology while celebrating the enduring spirit of football.

Stay tuned for updates and events as CoinW and LALIGA progress together.

About CoinW & LALIGA

Established in 2017 by experienced professionals in cryptocurrency, cybersecurity, and finance, CoinW is a leading global cryptocurrency exchange serving over 13 million users across 14 countries. Supported by 18 localized service centers and over 1,000 professionals, we offer secure, transparent, and user-friendly trading solutions. Utilizing advanced technology and substantial market liquidity, CoinW is dedicated to driving innovation, maintaining high security and compliance standards, and empowering individuals and institutions in the digital asset landscape.

LALIGA is the world’s largest football ecosystem. It’s a private sports association comprising 20 clubs in LALIGA EA SPORTS and 22 in LALIGA HYPERMOTION, organizing professional and national football competitions. It boasts over 240 million social media followers across 16 platforms and 20 languages; and has the most extensive international network of any sports property, with a presence in 41 countries and 11 offices, headquartered in Madrid (Spain). The association is socially active through its Foundation and is the first professional football league globally with a competition for intellectually disabled players: LALIGA GENUINE.

CONTACT: marketing(at)coinw.com

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