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SHENZHEN, China, Feb. 21, 2025 — Huize Holding Limited (NASDAQ: HUIZ), a prominent Asian insurance technology platform connecting consumers, insurers, and distributors through data and AI, has integrated DeepSeek into its Huize App. This makes Huize the first in the insurance industry to incorporate the AI model deeply into its customer services. The Huize App now offers real-time, AI-driven insurance advice and personalized, data-based recommendations to its expanding customer base.

The system’s natural language processing improves recommendation efficiency by 300% with a 91% accuracy in matching products. Unlike traditional services with limited hours, the platform provides instant, 24/7 support, ensuring continuous access to guidance. Consumers can also design a personal virtual advisor that adapts to their changing needs, delivering a smooth, jargon-free insurance experience without sales pressure.

“AI is transforming industries and how consumers interact with insurance, and we are excited to be at the forefront,” stated Mr. Cunjun Ma, Chairman and CEO of Huize. “The updated Huize App offers personalized insurance advice using DeepSeek’s powerful R1 model, bridging the gap between complex insurance products and the demand for accessible, seamless, and personalized services. We believe AI helps consumers make better decisions, and we are rapidly integrating these advanced technologies into our services to set new industry standards.”

The AI system is part of Huize’s “AI+” strategy. In 2023, the company launched its AI Marketing Assistant, now used by its consultants and agents. The following year, it introduced a new AI language model to support business development. Huize’s international branch, Poni Insurtech, aims to bring similar technology to Vietnam-based Global Care, acquired in 2024.

About Huize Holding Limited

Huize Holding Limited is a leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions in Asia. Targeting mass affluent consumers, Huize is dedicated to serving consumers for their life-long insurance needs. Its online-to-offline integrated insurance ecosystem covers the entire insurance life cycle and offers consumers a wide spectrum of insurance products, one-stop services, and a streamlined transaction experience across all scenarios. By leveraging AI, data analytics, and digital capabilities, Huize empowers the insurance service chain with proprietary technology-enabled solutions for insurance consultation, user engagement, marketing, risk management, and claims service.

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About Poni Insurtech

Poni Insurtech is the international brand of Huize, Asia’s leading insurance technology platform connecting consumers, insurance carriers and distribution partners digitally through data-driven and AI-powered solutions. Headquartered in Singapore, Poni Insurtech is committed to building a pan-Asian digital insurance distribution platform. Featuring a presence in regional hubs including Singapore and Hong Kong, Poni Insurtech has made its debut in Vietnam in 2024, with plans to expand into other high-growth ASEAN markets such as Indonesia and Philippines. Through its consumer facing apps and cloud-based API solutions, Poni Insurtech provides consumers with simple, affordable, and customized insurance solutions, empowers insurers with quick and hassle-free digitalization solutions to efficiently reach mass affluent consumers, and creates new revenue opportunities for partnering e-commerce platforms, merchants, and independent collaborators and agents. Poni Insurtech aims to reshape the insurance landscape by driving greater efficiency, accessibility, and value across the entire ecosystem.

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