SEOUL, KOREA, Nov. 15, 2024 — SINCETHEN is opening a new two-story showroom at Liangcang Art Park in Hangzhou, China, by the end of November. Construction is nearing completion, and the showroom will offer a variety of amenities and innovative spaces designed to improve the customer experience.

The showroom will feature fitting rooms for customers to try on SINCETHEN apparel, and a café where visitors can relax. The second floor will include a dedicated live-streaming space, supporting the brand’s digital commerce strategy and serving as a hub for online engagement. SINCETHEN plans to host events in this space to strengthen customer connections and offer unique brand experiences.

Since its founding in 2009, SINCETHEN has focused on enhancing the sense of specialness in everyday routines, showcasing seasonal collections inspired by travel and romance themes found in daily life. The brand emphasizes high-quality silhouettes from sustainable materials and developing patterns, seamlessly incorporating SINCETHEN’s romantic philosophy into every piece.

The brand’s signature products include a diverse selection of dresses with romantic colors and silhouettes, with a particular emphasis on their refined, feminine-styled one-piece dress collection, which has gained popularity among consumers. Additionally, tweed two-piece sets are also well-loved and have become one of SINCETHEN’s iconic items.

A spokesperson for SINCETHEN said, “Liangcang Art Park is a key location where Chinese culture and art harmoniously interact, laying a vital foundation for SINCETHEN’s global expansion. We hope the opening of this showroom will serve as an effective platform to communicate SINCETHEN’s brand value to our customers. “

Media Contact

Company: SINCETHEN

Contact: kim ji-young

Telephone: 0222696142

Email: contact@sincethen.com

Website: www.sincethen.com

SOURCE: SINCETHEN