Tokyo Lifestyle Co., Ltd. (“Tokyo Lifestyle”), a Nasdaq-listed company (Nasdaq: TKLF) specializing in the retail and wholesale of Japanese beauty, health, sundry, luxury, and electronic products across Hong Kong, Japan, North America, and the United Kingdom, is pleased to announce a new directly-operated store opening in Wan Chai, Hong Kong. This strategic move aims to bolster the Company’s Hong Kong market presence and brand visibility.

Opening in mid-January 2025, the new “Tokyo Lifestyle” branded store (the “Store”) at Shop 340-341, 3/F, Hopewell Mall, No. 15 Kennedy Road, Wan Chai, Hong Kong, will provide Hong Kong consumers with a modern retail experience featuring high-quality products. Conveniently situated within Hopewell Mall – a popular shopping and tourism hub near public transportation – the Store’s location amidst office buildings, residential areas, and hotels ensures high foot traffic and significant commercial potential.

Mr. Mei Kanayama, Principal Executive Officer of Tokyo Lifestyle, stated: “We are delighted to expand our network of directly-operated stores in Hong Kong with this new Wan Chai location. This opening marks a significant step in strengthening our brand and market share. The thoughtfully designed store within this well-regarded shopping destination will allow us to connect with local consumers, fostering brand loyalty and attracting new customers by delivering consistently high-quality fashion and lifestyle products. This commitment to excellence will drive future expansion and create enduring value for our long-term growth.”

About Tokyo Lifestyle Co., Ltd.

Tokyo Lifestyle Co., Ltd. (formerly Yoshitsu Co., Ltd), based in Tokyo, Japan, is a retailer and wholesaler of Japanese beauty and health products, sundry goods, luxury items, electronics, and other products across Hong Kong, Japan, North America, and the United Kingdom. The Company’s diverse product range encompasses cosmetics, skincare, fragrances, body care, over-the-counter drugs, nutritional supplements, medical supplies, home goods, food, and alcoholic beverages. Distribution channels include directly-operated physical stores, online stores, franchise stores, and wholesale customers. For further information, please visit the Company’s website at .

Forward-Looking Statements

This press release contains forward-looking statements subject to risks and uncertainties, as defined in Section 21E of the Securities Exchange Act of 1934 and the U.S. Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks and are based on current expectations and projections about future events and financial trends. Forward-looking statements are often indicated by words like “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to,” and similar expressions. The Company is not obligated to update these forward-looking statements, except as legally required. While the Company believes these statements are reasonable, actual results may differ materially. Investors are advised to review the Company’s registration statement and other filings with the U.S. Securities and Exchange Commission for additional factors impacting future results.

For more information, please contact:

Tokyo Lifestyle Co., Ltd.
Investor Relations Department
Email: 

Ascent Investor Relations LLC
Tina Xiao
President
Phone: +1-646-932-7242
Email: