Dubai, United Arab Emirates, February 12, 2026 – The award is for marketing leaders who have shown outstanding vision, innovation, and influence by using marketing technology to achieve quantifiable business growth and customer – focused results. Karan was acknowledged for his part in changing Sidra Healthcare’s marketing environment into a data – driven, patient – first growth driver, effectively combining MarTech, performance marketing, and ethical healthcare communication.

Under his leadership, Sidra Healthcare has enhanced its digital capabilities by putting in place CRM – led lead management, marketing automation, advanced attribution models, and content – led engagement strategies, all while upholding the highest levels of trust and compliance in healthcare marketing.

When speaking about the recognition, Karan stated, “This award reflects the amazing team at Sidra Healthcare and our common belief that marketing, particularly in healthcare, should be based on trust, empathy, and measurable impact. MarTech isn’t just about tools; it’s about using technology responsibly to enhance access, experience, and outcomes for patients.”

The MarTech Leadership Summit & Awards gathers industry leaders, innovators, and decision – makers from various sectors to celebrate excellence in marketing technology, leadership, and digital transformation.

This recognition further solidifies Sidra Healthcare’s dedication to innovation, patient – centered care, and leadership in healthcare marketing in the UAE.