Waldorf, Maryland Mar 10, 2026  – Strategic Business Optimization (SBO), a U.S. – based strategic consulting firm that specializes in custom business plan creation, market research, competitive analysis, and strategic marketing strategies, has officially updated its Client Referral Program. This program is designed to reward professionals who connect entrepreneurs with SBO’s consulting services.

Established by Dr. Okera Jenkins, a Certified Business Consultant, Strategic Business Optimization offers data – driven business strategy solutions. These solutions help startups, small businesses, and companies in the growth stage to expand with clarity, confidence, and reliable market intelligence.

Besides its consulting services and tiered packages, SBO has also introduced Custom Business Plan Development services starting at $499.99. These services provide entrepreneurs with accessible and professionally structured business plans that support funding applications, operational planning, and long – term strategic growth.

The referral initiative offers competitive payouts for eligible service referrals across SBO’s core consulting levels.

Referral Program Overview

SBO clients and professional partners can earn referral payments for the following strategic service tiers:

• Tertiary Research Foundations – $649.99
  Referral Payout: $97.49
• Starter Package – Foundation Plan – $799.99
  Referral Payout: $119.99
• Secondary Research & Competitive Analysis – $1,549.99
  Referral Payout: $244.99
• Strategic Marketing Plan – $1,749.99
  Referral Payout: $262.49
• Professional Package – Growth Plan – $2,699.99
  Referral Payout: $404.99

This referral structure is in line with SBO’s mission to support evidence – based entrepreneurship, sustainable business growth, and strategic decision – making through high – level research and consulting expertise. Click here to become a referral partner now.

Strengthening the Entrepreneurial Ecosystem

In 2025, 5.6 million new business applications were submitted, which is approximately an 8.2% increase from 2024. As the rate of business formation continues to rise in the United States, many founders start their businesses without formal market validation, strategic positioning, or competitive intelligence. Strategic Business Optimization fills this gap through comprehensive consulting services, including:

• Custom business plan development
• Comprehensive market research analysis
• Data – supported business strategy frameworks
• Target market identification
• Competitive landscape research
• Strategic marketing planning

“Our goal isn’t just to help entrepreneurs start their businesses,” said Dr. Jenkins. “It’s to help them start strategically, reduce risks, and build businesses that are structured for sustainable growth. The new Custom Business Plan service makes professional planning resources more accessible, and our referral program allows us to extend that impact through trusted professional networks and individuals.”

Designed for Professionals and Individuals Alike

The SBO Referral Program is suitable for both professionals and individuals who know someone starting a business, as well as for companies looking to expand or in need of a specific service.

By participating, referral partners align themselves with a consulting company that is based on academic research, strategic marketing science, and operational excellence.

About Strategic Business Optimization

Strategic Business Optimization (SBO) is a U.S. – based strategic consulting company that offers business plan services, advanced market research solutions, and strategic marketing development for startup and growth – stage organizations.

Under the leadership of Dr. Okera Jenkins, SBO combines academic rigor with real – world consultancy expertise to achieve measurable, data – driven business results.

SBO’s mission is to help entrepreneurs become “Runway Ready” through structured strategies, validated research, and operational precision. Visit the Business Optimization Blog (B.O.B.) for free business insights.