Agrizy launches Gen AI-powered formulation studio for global food, beverage, and wellness brands
Delhi, India May 12, 2026 – Agrizy, a prominent Indian tech-driven Contract Research, Development and Manufacturing Organisation (CRDMO) serving the international Food, Beverage, and Wellness sectors, has debuted its exclusive GenAI-powered formulation system. This platform, a first for the Indian market, streamlines internal product development, cutting New Product Development (NPD) timelines and expenses by as much as 40%.
Moving beyond basic AI capabilities, Agrizy’s solution provides a detailed formulation environment. It generates prioritized formulation choices alongside data on ingredient amounts, cost estimates, nutritional profiles, allergen checks, regulatory compliance, and documentation for labs, significantly boosting the efficiency of NPD teams.
Users can input specific criteria—including product type, packaging, budget, shelf life, marketing claims, and sensory requirements—to obtain actionable formulation data within a few minutes.
The system features an integrated AI assistant that processes natural language commands for creating or adjusting product recipes. This allows for ongoing refinement of ingredients, regulatory needs, and performance metrics, resulting in a more agile and intelligent development cycle.
By adopting this GenAI studio, Agrizy has increased its product launch volume by 5 to 10 times compared to conventional CRDMO firms.
This development aligns with a surge in the Indian food and beverage sector, projected to top USD 850 billion, and a global wellness industry valued at over USD 5 trillion. These markets are increasingly focused on personalized, health-oriented, and innovative products, highlighting the necessity for faster innovation in these spaces.
Mr. Arun Markish, Co-Founder and CTO of Agrizy, noted, “Formulation science has often been hindered by manual testing and disjointed workflows. We engineered this system to integrate ingredient data, formulation logic, and regulatory rules into a single intelligence layer. This allows R&D teams to accurately simulate and validate products before physical testing, thereby improving speed to market and scalability.”
Every validated formulation is linked to Agrizy’s laboratories. Real-world data from trials—such as stability, yield, and sensory feedback—is used to refine the AI’s logic, ensuring the system evolves with every production batch rather than just through model updates.
The platform stands out through three key features: a specialized ingredient database aligned with FSSAI, FDA, and EFSA standards; a “memory” that learns from unsuccessful formulations; and automated guardrails to ensure compliance, such as identifying non-vegan ingredients or restricted additives.
About Agrizy:
Established in 2021 by Vicky Dodani and Saket Chirania, Agrizy is a Series A-funded tech-led CRDMO for the global Food, Beverage, and Wellness industries. The company manages the entire product lifecycle, from R&D and formulation to manufacturing and global distribution. By combining GenAI tools, in-house R&D, and advanced infrastructure, Agrizy supports over 200 brands across 20+ countries. It is backed by leading investors including Accion, Ankur Capital, Capria, Omnivore, and Thai Wah Ventures.
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Source :Agrizy
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