(AsiaGameHub) –   Evoplay, the acclaimed game development studio, has announced Diana Larina’s promotion to Chief Marketing Officer, underscoring her notable internal career path and further expanding the firm’s senior leadership.

Larina began her tenure at Evoplay in 2022 as Head of B2B Marketing, rapidly proving instrumental in advancing the company’s marketing objectives. Her outstanding contributions resulted in her elevation to Head of Growth Marketing in 2023, followed by her appointment as Head of Marketing in November 2024.

Her advancement to CMO signifies the apex of a rapid and notable progression within the organization, founded on sustained achievement and a distinct strategic outlook.

Throughout her period at Evoplay, Diana has led numerous significant projects and prominent campaigns, continually enhancing the brand’s international footprint through inventive marketing, inter-departmental cooperation, and partner-centric endeavors. She was also pivotal in guiding Evoplay towards a more B2C-oriented strategy, assisting in the rollout of initiatives aimed at boosting player engagement.

Her leadership approach, prioritizing people, has also contributed to cultivating a highly committed and cooperative team environment, fortifying connections across marketing, product, sales, and commercial divisions, and bolstering Evoplay’s standing as a progressive industry collaborator.

Her notable accomplishments have garnered industry-wide recognition through various award nominations, including Woman Leader of the Year at the AffPapa iGaming Awards, Young Changemaker at the Casino Guru Awards, Marketing Star of the Year at the G Gate Awards, Young Leader of the Year at the WIG Diversity Awards, alongside her inaugural inclusion on the Top 50 Masters of iGaming Marketing list.

Diana Larina, Evoplay’s newly appointed CMO, stated:

“I am immensely proud of the marketing team’s accomplishments at Evoplay and enthusiastic about future prospects. This promotion reflects the diligent efforts of everyone I work with, and I am keen to persist in innovating, enhancing the brand, and stimulating expansion as we broaden our footprint across international markets.”

In her elevated capacity, Diana will maintain oversight of Evoplay’s brand, performance, and product marketing teams, with a core objective of propelling the company’s expansion, strategic direction, and market standing throughout the industry.

Ivan Kravchuk, Evoplay’s CEO, commented:

“From the outset of her time with us, Diana exhibited outstanding drive, leadership, and ambition. Her progression within the company serves as a clear indicator of both her skill and commitment, and this promotion to CMO is thoroughly merited. Diana has consistently produced significant outcomes while motivating her colleagues, and I am certain she will continue to be instrumental in defining Evoplay’s trajectory.”

This appointment aligns with Evoplay’s wider dedication to nurturing internal talent and constructing a senior leadership cohort equipped to underpin the company’s ambitious international expansion objectives.